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WOW!house 2025

"This is a wonderful opportunity to blend our signature countryside character with a touch of the unexpected, to create a truly arresting timeless interior." - Emma Sims-Hilditch

Sims Hilditch will transform the courtyard room at WOW!house this Summer, as it takes over the Design Centre in Chelsea Harbour for the fifth year. 

For WOW!house, we are creating a distinctive space that blends our signature countryside character with a touch of the unexpected. Thoughtfully balancing beauty and practicality, the room will feature clever joinery, smart storage, and timeless functionality. This is a wonderful opportunity to craft a truly arresting interior that feels instantly inviting, in collaboration with our trusted suppliers and partners.

More will be revealed ahead of the launch in June, so keep your eyes peeled.

Visitors to WOW!house this summer will have the chance to see Emma and the team's natural design flair and sense of fun come to life in the Courtyard Room. I have every confidence that this special scheme will be brimming with character and charm and in true Sims Hilditch style nothing will be left unconsidered.

Claire German
CEO, Design Centre, Chelsea Harbour

About WOW!house

WOW!house returns for its highly anticipated 30-day run in summer 2025 at Design Centre, Chelsea Harbour. This renowned event will showcase full-sized rooms and outdoor spaces, designed by 21 leading interior designers and architects from around the world, all collaborating with top-tier design brands. Visitors can expect an immersive experience that engages the senses, with bespoke soundscapes, lighting, and fragrances, including Jo Malone London as the official scent sponsor.

Sustainability remains at the heart of WOW!house, with efforts to use repurposed materials and promote environmentally conscious design practices. We’re working closely with our trusted partners to create designs that not only make use of surplus materials but also have a second life beyond the event.

Visit WOW!house between 3 June – 3 July 2025 at

Design Centre, Chelsea Harbour, London SW10 0XE